TABLE OF CONTENTS
Find Your Market 4
Cash in on Your Creativity and Expertise 5
Know How to Package your Information 6
Focus on Subject Matter that is Sellable 7
Fill Your Material with Self Interest Benefits 9
Your Material Must Stir Emotion 10
Advertising is Vital 11
Basic Advertising Rules 13
Reasons Why Self- Publishing is the Best Choice 16
You can make a lot of money by writing and self-publishing your own material, if you are willing to write the books, manuals, reports or newsletters that millions of people across the United States, and throughout the world for that matter, desperately want to buy.
Today, more than ever before, is the age of information. Twenty-four hours a day, seven days a week, there continues to be an incredible demand for information throughout America and the world. There is an astronomical demand for information packed books, manuals, reports, and newsletters of almost every imaginable kind.
It's really much easier than you might have ever guessed to start filling your bank account with cash from information you possess. People crave information that appeals to their basic needs and will somehow educate or enlighten them. Simply by putting your own specialized information into books, manuals, reports or newsletters, you can start putting a hefty price on information you have no doubt been giving away.
48FIND YOUR MARKET-THEN WRITE YOUR MATERIAL
Anyone who can communicate an idea to another person, should be able to get their same message across on a written page. If you are either an expert on some subject, or are interested enough to obtain the information needed for a project, you have what it takes to go from having an idea to self-publishing your own material in whatever format it develops into.
There are hundreds of publications filled with ads by people just like yourself, who discovered they could make a lot of money writing and publishing their own work. Looking through opportunity magazines, or other publications that cover the field you are interested in may a good place to start looking for ideas.
Review all the advertisements in the magazines you have chosen to see what popular topics and subjects are being written about in books, manuals, reports and newsletters. Then ask yourself if you can come up with a better way, or have equally interesting information you can present from a different angle, or with a different twist that would also be of interest to the readers in that market. If the answer is "yes," then you can enter that market and also make some incredible money!
CASH IN ON YOUR CREATIVITY AND EXPERTISE
Be creative in developing your material. Perhaps you are aware of some techniques that allow people to accomplish their goals faster in a certain field. Maybe you can think of a better way to cash in on some current fad. The bottom line is that people are hungry for information and ideas, and you can become the writer or self-publisher of information people want to buy.
People are eager to buy information that can help them improve their lives:
2) Physically; and
If you can fill any of those needs with information that can be put onto a written page, there are millions of people waiting to hand over their cash to get it.
KNOWING HOW TO PACKAGE YOUR INFORMATION
CAN EARN YOU A FORTUNE!
ADVERTISING IS VITAL TO THE SUCCESS
OF YOUR SELF-PUBLISHING VENTURE
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